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Politics | Job losses

‘We’re sick of it’ - Willie Jackson laments Whakaata Māori cuts

Willie Jackson lamented proposed cuts at Whakaata Māori in Parliament.

Willie Jackson has labelled proposed cuts at Whakaata Māori “really sad”, and says he’s sick of hearing the government blame Labour for the organisation’s lack of funding.

Whakaata Māori has proposed a major shake-up of its internal structure, with major ramifications in the content department as well as the probable axing of its daily television news bulletin.

The national indigenous broadcaster is set to lose $10.3m of time-locked funding provided by the previous Labour government from its budget, with no indication the current coalition government intends to supplement it.

In Parliament this afternoon, Jackson pleaded with the government to “invest in Whakaata Māori,” saying his tenure as Māori development minister saw strategies devised and funding provided for Māori media.

“We put a Māori broadcasting strategy together and they’re just ignoring it and blaming us. And we’re sick of it.”

He agreed when asked if it represented another attack on te reo Māori.

‘No one immune to media sector issues

“Of course, it’s constant weekly attacks, whether it’s Māori language, whether it’s the tribunal, whether it’s any kaupapa Māori. It’s a weekly and constant attack. Te ao Māori are sick of it. You hear the different iwi who are taking the government to court. It’s never-ending.”

Māori Development Minister Tama Potaka conceded there were “a lot of matters challenging te reo Māori right now” but said, “certainly in my space and head, te reo Māori is fundamental to this country’s past, present and future”.

But he viewed the fiscal issues facing Whakaata Māori as part of the issues facing wider mainstream media.

“Look, I’m aware that there are some fiscal challenges for Māori media, Māori TV, Whakaata Māori, but a lot of media organisations are going through that and they are taking the steps to be fiscally responsible and fiscally prudent and acknowledge and tautoko for them to maintain their fiscal prudence.”

He said no one was immune to the issues facing the media sector, largely derived from decreases in advertising revenue on linear television.

However, Whakaata Māori’s primary funder was the New Zealand government.

Jackson said Aotearoa “loses as a whole” when considering Whakaata Māori’s place in the media eco-system and how it interacted with other media outlets, often through content partnership agreements.

Isaac Gunson
Isaac Gunson

Isaac is our Kaituruki Matihiko/Digital Editor, and has reported for TVNZ’s Breakfast, 1News at Six and Fair Go, and co-presented the 1 Climate Special and the 2023 Young Voters’ Debate. He also worked in two senior digital producer roles with 1News before joining Whakaata Māori.